Shop bestsellers
Let customers speak for us

The female founders behind Astrid Wild
Maria & Jemina founded Astrid Wild based on one insight - the outdoor industry has traditionally been centered around a male-oriented, homogeneous norm.
Their passion is making outdoor life more inclusive, attractive, and comfortable for all women, and in that way, inspire women to live a life connected with nature.
We are challenging the outdoor norm

42 pants sizes
We're proud to be the most size-inclusive outdoor brand in the Nordics.

European production
Produced nearby with a small-scale, sustainable approach.

Exceptional fit
Unique patterns and designs made by our all-female product team.
Journal

Hiking and Solo Adventures with a Cat – with Kaylin Meyer
From Utah’s red rock canyons to alpine dreams in the mountains, Kaylin Meyer, better known as Always Choose Happy, is proving that adventure doesn’t have to be a solo journey, even when you’re on y...

From Berlin to a Red House Dream – with Laura Krüger
Sometimes the loudest dreams call us somewhere quiet. For Laura Krüger, that place is a little red house deep in the Swedish forest. We asked her how trading city noise for birdsong became the rich...

A Wild Getaway: Gotland Edition
There’s something magical about Gotland — the Baltic Sea island with its dramatic coastline and endless ocean light. It’s a place that’s shaped our brand and stolen our hearts, time and time again...