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The female founders behind Astrid Wild
Maria & Jemina founded Astrid Wild based on one insight - the outdoor industry has traditionally been centered around a male-oriented, homogeneous norm.
Their passion is making outdoor life more inclusive, attractive, and comfortable for all women, and in that way, inspire women to live a life connected with nature.
We are challenging the outdoor norm

42 pants sizes
We're proud to be the most size-inclusive outdoor brand in the Nordics.

European production
Produced nearby with a small-scale, sustainable approach.

Exceptional fit
Unique patterns and designs made by our all-female product team.
Journal

A Wild Getaway: Gotland Edition
There’s something magical about Gotland — the Baltic Sea island with its dramatic coastline and endless ocean light. It’s a place that’s shaped our brand and stolen our hearts, time and time again...

Life as a packleader of 20 Alaskan Malamutes - With Emeli Aagedal
Say hello to Emeli Aagedal, the dog lover who grew up without dogs. Every birthday and Christmas Eve contained the same wish – a four-legged friend of her own. Today, Emeli shares her life with no ...

Chasing Waves and Capturing Moments – with Julia Reuterhagen
We are thrilled to introduce Julia Reuterhagen, a passionate photographer and dedicated surfer whose love for the ocean and waves has taken her across the globe, with a special connection to Irelan...