Tarinoita luonnosta

Horse, Yoga, Love: Skinome x Astrid Wild

A sunny weekend in May, we, our sister brand Skinome, and Astrid Wild, gathered a group of wonderful women to spend the day together at the Horse, Yoga, Love day retreat. The theme for the day was ...

From Spain to the Nordics – with Berta Garrido Zabala

Some people feel drawn to explore new places, climates, landscapes, and ways of life. In this interview, we meet Berta, who followed that pull from Spain to the Nordics. From finishing her studies ...

Toddler on board - with Josefin Alvtegen

We sat down with our longtime friend Josefin, founder of swimwear brand Tumla and an adventurer at heart, to talk about how outdoor life evolves—and continues—when your family starts to grow. Hi Jo...

Vaellus ja soolo­seikkailut kissan kanssa – Kaylin Meyer

Utahin punaisista kanjoneista vuorten alppisiin unelmiin Kaylin Meyer, paremmin tunnettu nimellä Always Choose Happy, todistaa, että seikkailun ei tarvitse olla yksinäinen matka – edes silloin kun...

From Berlin to a Red House Dream – with Laura Krüger

Sometimes the loudest dreams call us somewhere quiet. For Laura Krüger, that place is a little red house deep in the Swedish forest. We asked her how trading city noise for birdsong became the rich...

A Wild Getaway: Gotland Edition

There’s something magical about Gotland — the Baltic Sea island with its dramatic coastline and endless ocean light. It’s a place that’s shaped our brand and stolen our hearts, time and time again...

Life as a packleader of 20 Alaskan Malamutes - With Emeli Aagedal

Say hello to Emeli Aagedal, the dog lover who grew up without dogs. Every birthday and Christmas Eve contained the same wish – a four-legged friend of her own. Today, Emeli shares her life with no ...

Chasing Waves and Capturing Moments – with Julia Reuterhagen

We are thrilled to introduce Julia Reuterhagen, a passionate photographer and dedicated surfer whose love for the ocean and waves has taken her across the globe, with a special connection to Irelan...

Explore Jämtland's Hidden Gems – with Sara Gärdegård

After years of living in various places around the world, Sara returned to Jämtland—far from the stress of city life, with nature's adventures around every corner. Surrounded by mountains, forests,...

Reconnecting with nature in Finnish Lapland - with Eveliina Tistelgren

From Finnish Lapland, a woman who left big city life to reconnect with her roots in nature, among lakes and forests. We’re excited to introduce Eveliina Tistelgren—an entrepreneur, wellness coach, ...